This email just came in from a client of ours in California who ran with our Accounting Day sales letter free MSP marketing we made available to the MSP community. It speaks for itself. Oh yeah, he also uses the Ulistic 17 step sales & marketing process.
"So I met with the CPA firm now twice, once to meet, another time to do the technical discovery. Trying to follow the steps.
When I met with them and asked what they got to make them call they said the letter and they kept referencing it during our initial meeting, the Cloud, Email Encryption, Security and Remote Access that is mentioned in the letter.
When I asked them if they saw my 2 Postcards or Email they said no. Most likely did not make it thru the gate keeper but the letter did.
Not a done deal yet, but they are in pretty bad shape and not happy with their current IT guy (truck slammer).
Just wanted to pass this on and say Thanks."